Social media marketing can impact your entire customer life cycle. Success is built on highly-focused strategies that elevate your customer base, your brand, and your bottom line. Find out how you can gain the social edge and achieve your business goals.
In this informative and entertaining session, you will learn to leverage these key ideas:
Tactics and techniques to boost your visibility
Elements of compelling content that meet customer expectations
When to pay to promote
Social insights to empower your business
Meet Your Presenter
Steve Sack is a social media expert with over fifteen years of integrated digital marketing expertise. Steve develops digital marketing strategies to address the complete customer lifecycle including social channel management, social paid media, reporting and analytics, content creation, influencer engagement and search engine optimization. He leads cross-functional teams to execute integrated digital marketing campaigns and has worked with brands such as Starbucks, Microsoft, REI, Pearson Education, and Vulcan.
Doors open at 7 a.m. for morning networking. Enjoy coffee and bagels compliments of Panera Bread Silverdale. The program starts promptly at 7:30 a.m. and finishes at 9:00 a.m.